How to Add and Save your Favorite Posts on Instagram?

Vineet Arya
8 Min Read

Are you tired of missing posts from your best friends or favorite creators on Instagram? Do you find yourself endlessly scrolling through your feed, hoping to catch a glimpse of the content you actually care about?

It’s called the Favorites feature, and it’s here to revolutionize the way you use Instagram. Imagine having a personalized VIP section in your feed, where you can see posts from the accounts you care about most right when you open the app.

You might be wondering, “How does this work?” or “How can I set this up?” Don’t worry, I’ve got you covered. In this guide, I’m going to walk you through everything you need to know about Instagram’s new Favorites feature.

Whether you’re using an iPhone or an Android device, I’ll show you step-by-step how to set up your Favorites list and make the most of this awesome new feature.

What’s new with Instagram’s feed options?

Instagram gives you more control over what you see in your feed. Now, you’ve got three ways to view your posts.

1. Home Feed. This is the classic view, where Instagram’s algorithm decides what you see. It’s like a grab bag of content – you never know what you’ll get!

2. Chronological Feed (Following). Want to see posts in the order they were shared? This option’s got you covered. It’s perfect for keeping up with what your friends are doing right now.

3. Favorites. Now, this is where things get really interesting. You get to pick your VIP list of accounts and see their posts front and center. It’s like creating your own personalized Instagram experience.

What’s so great about the Instagram Favorites feature?

Imagine having a VIP section in your Instagram world. That’s exactly what the Favorites feature gives you.

1. You’re in charge. You can add up to 50 accounts to your Favorites list. These are the posts you’ll see first in your feed.

2. Top billing for your faves. Not only do these accounts show up in your special Favorites feed, but they also get priority in your regular home feed.

3. A head start from Instagram. When you first check out this feature, Instagram might have already added some accounts based on who you interact with most. But don’t worry – you can totally customize this list to make it truly yours.

How can you add accounts to your Favorites list?

Adding accounts to your Favorites is super easy, and there are a few ways to do it. Let me walk you through each method:

1. Adding favorites from the Favorites feed

  • Go to your profile page.
  • Tap the three horizontal lines at the top right.
  • Select ‘Favorites‘ from the menu.

tap on three dots then click on favorites

  • Tap the plus sign (+) at the top right corner.
  • Search for accounts and tap “Add account” to include them in your Favorites.

tap on pluse button then add account

2. Adding favorites from a user’s profile

Found a profile you absolutely love? Here’s how to add them to your Favorites right from their page:

  • Open Instagram and go to the profile you want to add.
  • Tap ‘Following‘ on their profile.
  • Look for the little star next to ‘Add to Favorites‘ and tap it.

tap on following then click on add to favorites

Cool tip: When you successfully add someone, that star turns from an outline to a gradient orange color. It’s like giving them a gold star!

3. Adding favorites from your home feed

Sometimes you’re just scrolling and spot a post you love. Here’s how to add that account to your Favorites without missing a beat:

  • Find a post or reel you really like in your home feed.
  • Tap the three dots next to the post’s header.
  • Select “Add to favorites” from the menu.

tap on three dots then click on add to favorites

Look out for the little orange star that appears next to the post’s header – that’s your sign that you’ve successfully added them to your Favorites.

4. Adding favorites from your own profile

Want to add Favorites while you’re hanging out on your own profile? Here’s how:

  • Go to your profile page.
  • Tap the three horizontal lines at the top right.

tap on three dots then click on favorites

  • Select ‘Favorites‘ from the menu.
  • Tap the plus sign (+) at the top right corner.
  • Search for accounts and tap “Add account” to include them in your Favorites.

tap on pluse button then add account

Who should you add to your Instagram Favorites feed?

Now that you know how to add Favorites, let’s talk about who deserves a spot on this exclusive list. Think of your Favorites feed as your personal happiness hub on Instagram. Here are some ideas:

1. Accounts that brighten your day. We all have those accounts that make us smile every time we see their posts. Maybe it’s cute animal videos, inspiring quotes, or just someone who always seems to post the right thing at the right time. These are perfect for your Favorites list.

2. Must-see content creators. Are there accounts that keep you updated on the latest trends in your field? Or maybe creators who always have the freshest, most interesting content? Add them to your Favorites to make sure you never miss their posts.

How can you remove someone from your Favorites feed?

Changed your mind about a Favorite? No worries! Here’s how to remove an account:

  • Go to your profile page.
  • Tap the three horizontal lines at the top right.

profile then click on three dots instagram

  • Go to the ‘Favorites‘ section.
  • Find the account you want to remove.
  • Tap “Remove” next to their name.

favourites then click on remove

And just like that, they’re off your list. Remember, this doesn’t unfollow them – it just takes them out of your Favorites feed.

The takeaway

Instagram’s new Favorites feature is a game-changer for personalizing your feed. It gives you the power to shape your Instagram experience exactly how you want it.

Whether you’re adding accounts from their profile, your home feed, or directly in the Favorites section, it’s all about creating a feed that’s uniquely yours.

Remember, Instagram is always evolving, bringing new features like pinned posts and collaborations.

So don’t be afraid to play around with these tools and make your Instagram experience truly your own.

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Vineet is an experienced technology writer and digital analyst who believes in simplifying complex technology topics. He writes extensively on topics such as mobile phones, cybersecurity, and smart home technology for major platforms. His expertise lies in iOS and Android systems as well as Windows and Mac topics. Aside from writing, he also consults startups on strategies to improve their digital conception along with UX implementation. He likes to believe that technology should somehow be about accessibility, empowerment, and easy comprehension.
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